Teodora is a graphic and web designer with over 12 years of practical experience in the field of advertising and digital solutions for different industries. Her experience includes design and development of websites and applications, advertising materials (from business cards to social media and all ad channels creatives), and video and animation production.
At the start of her career, she created the advertising agency „digital tm“ in Veliko Tarnovo, while completing her master’s degree in the Faculty of Fine Arts „St. st. Cyril and Methodius”. After she completed her Bachelor’s and Master’s studies in Poster and Graphic Design, she moved to Sofia and started working for the fast-growing software company Azimuth and their client, trader.bg.
She was part of the digital team of the advertising agency Publicis for 7 years. These provided her with the opportunity to work as a designer for large-scale clients, such as Betfair, DSK, L‘Oreal, Mondelez, Ferrero, Vichy, Philips, Mtel, Microsoft, LG, Maybelline New York, Sanofi, Bella Bulgaria, Billa, Tandem, Subway, Renault Bulgaria, Renault Switzerland, Nissan Bulgaria, Dacia Bulgaria, and many others. She developed numerous banner campaigns, promo websites and Facebook applications, as well as mobile applications for these and other brands.
In 2011, she co-founded the Facebook application „I love...“. She developed its Facebook page for 7 years and grew its community to 40 000 followers. She was also the author of a number of articles in the application’s blog. In addition, she created personalized T-shirts, baby body vests, mugs with custom designs ordered by clients and friends of “I love…”.
While working for the French company Advent Group, she developed advertising materials and campaigns related to global events connecting business schools and MBA and Masters applicants. She participated in the design of the platforms and websites, such as accesseventsonline.com, prepadviser.com, unimybeyond.com, etc.
Her responsibilities included processing webinars’ video recordings of online educational events. She also created promo videos and ads and brochures for the brand MERIT Summit.
As a freelance designer, she developed and maintained the websites diva-energy.com, dinevart.com, detskihirurg.bg, buyukdesign.com and their Facebook and Instagram advertising campaigns. Currently, she develops the promo designs for the educational toys online store Znaiko.bg. She also designs Lidl Bulgaria’s Facebook and Instagram posts.
Last year, Teodora joined a startup SpinUp as UX/UI designer. SpinUp develops SFRA Salesforce Commerce Cloud solutions. She is responsible for Sketch product prototyping and e-commerce styling.